In an earlier post, I detailed what Google Authorship is and why, as a marketer, you'd want to have it configured for your online persona. In this post, we will go one step further and detail exactly how to setup Google Authorship. To setup Google Authorship, you'll need the following: Blog Google+ Profile Domain Verified with Google…
In the past several months, you might have noticed that, when running a Google search, a handful of results have a nice little picture next to them of an individual, as well as that individual's name. For example: This is Google Authorship. It's a handy little feature of Google's social network, Google+, that aims to add a…
It seems like everyone freaks out whenever Google makes an update to their search algorithm when in reality not everyone has a good reason to do so. Sure, Google makes a mistake or two and some innocent sites get lower SERPs because of it, but that's pretty unavoidable as nothing is perfect. Thankfully, if you think…
